The Crown Royal’s Your Hero Name Here Program is a heartwarming campaign designed to honor everyday heroes who go above and beyond and give back to their communities . The program offers all participants a chance to attend the Brickyard 400 weekend. And the winner of the overall program receives a Brick placed at the race named after an organization of their choosing.

For this series, I edited several videos spanning over several of these campaigns in addition to designing the graphics package seen throughout. Additionally, for the 2016 winner I flew out to the event to oversea the captured footage and provided a sizzle reel and winner announcement videos that were sent later that night for media to use.

All designs are property of Diageo and Taylor Strategy respectively.